Create, connect and convert. How to stand out in a loud world.

The media has done a fabulous job of convincing us that social media is so easy a caveman can do it. But if it is so easy, then why are so many businesses and entrepreneurs struggling to get results?

Between the misinformation, and the supposed “social media experts” that are out there, the situation is only made worse. It’s no wonder that business owners don’t invest in social media services until after they have been in business for awhile. According to a study by Social Media Examiner, over 93% of businesses are using social media to market their business with less than 25% of them getting results.


To be profitable, others need to know about you.

When businesses think of social media, they often jump right into thinking about the tools like, Facebook, LinkedIn, and blogs, but to be truly effective and efficient with your time and resources, you need a digital marketing strategy and social media marketing plan to guide you through making the best decisions for your business.

If you really want to generate more referrals, be the go-to resource for your industry, and close more sales faster, then you need everything in place so your next best client can actually find you and be confident in your ability to solve their problem.


You need Social Media IMPACT.

Social Media IMPACT Course - Is it for you?

Book your free call to learn more about Social Media Impact

  • “Mel speaks my language and in a way that makes sense. Her ability to take the VERY muddy view of social media and make it clear is priceless. The trainings are straight to point and easy to understand. If you're looking for an amazing mentor in the social medial world, Social Media IMPACT is what you've been searching for. Don't just take my word for it. Experience Social Media IMPACT yourself.”

    Business Owner

  • “This is a fantastic recommendation!”

    CEO, John Doe Corp

  • “This is a fantastic recommendation!”

    CEO, John Doe Corp

As part of this training, you will get:



Plus a bonus training for a total of seven. Mel will walk you through each step of getting clear on your brand, how to use each of the tools, creating content and your own social media strategy.


If you can’t make a live event, or you want to rewatch one of them, you can. You can ask any and all questions about your brand or social media.


You can ask any and all questions about your brand or social media. Take full advantage of this program and the resources you’ll have access to so you can effectively implement them in your business.

This course will save you time and money and show you exactly how to position your brand and find your next best clients. There is no way you can achieve results with social media if your message isn’t clear and you don’t have a plan to get you there. Mel will work with you to create your own custom social media plan so you have a clear path to success.

This is a ONE-TIME investment that gives you lifetime access to the trainings, resources, live help sessions, and the community of other businesses.

If your next best client doesn’t know you exist or doesn’t understand what you offer, you’ll be out of business. During your 6-weeks in Social Media IMPACT, you learn the basics for clarifying your brand, finding your actual target market, and demystifying the social media tools you are using.


NOW, it’s time to take your brand to the NEXT LEVEL.
Are you ready?

  • “Halfway through this course I was so energized I went out and got started on what I’d been stalling for so long to do!”

  • “I cannot overstate how great the results in following the simple steps in this course have been”

  • “The community! Just... wow!”

icon - money 2.png

Build credibility to drive sales and customer loyalty

Make it easy for your next best client to do business with you. When your brand messaging is clear, relevant and targeted, you’ll be able to close more sales faster and you’ll be easier for your current clients to refer you.

Create, leverage and repurpose more content quicker

You are busy and you want to spend less time on social media. Quality, timeless content will make posting on social media easier freeing you up to engage with your clients and run your business.

icon - clipboard.png
icon - group 3.png

Access to the private group

You can get all of your questions answered 24/7 in our group and on our weekly live help sessions.

Remain authentic

Your next best client want to feel like they are engaging with a human and that they matter to you. Mel will show you how to do just that. Simply and reduce the time you spend on social media and ensure that you sound and engage like a human instead of a bot. This will help you establish social proof deliver on your brand promise both online and off.

icon - 1 person.png

Social Media IMPACT is for:

  • Business owners or marketing managers that need a strategic plan to integrate social media into their digital marketing plan
  • Sales professionals, speakers, and entrepreneurs who want to close more sales from social media

You will learn how to:

  • Get your brand in front of your ideal customers
  • Measure your social media effectiveness
  • Set achievable goals for your social media strategy
  • Discover and understand the importance of listening to online conversations
  • Generate content ideas and better manage your time
  • Leverage digital marketing and social media to get massive results
  • How to stand out on social media as an entrepreneur or small business owner
  • Create social media marketing strategies that blow away your competition
  • Understand the latest trends in social media and how they are relevant to your small business
  • Evaluate and prioritize your social media options
  • Know which social media tools matter to your business and how to exploit them

Pricing options

We know that not one size fits all. Pick the price option that best fits your needs!



per month

Included feature 1

Included feature 2

Included feature 3

Included feature 4

Most popular



per month

Included feature 1

Included feature 2

Included feature 3

Included feature 4



per month

Included feature 1

Included feature 2

Included feature 3

Included feature 4

  • “Mel is informative and a blast! She makes it very enjoyable and entertaining which is good because there is A LOT of valuable information to absorb!”


  • “This is a fantastic recommendation!”

    CEO, John Doe Corp

  • “This is a fantastic recommendation!”

    CEO, John Doe Corp

Meet Mel DePaoli

I work with businesses to build their brand online and off. I transform the way B2B brands communicate with their target audiences and help them better leverage and spend less time on social media.

My clients describe me as edgy, flexible, fun to work with, and engaging. They have won awards like “Best Place to Work” and “Most Innovative” and have been featured in national magazines as a result of our work together.

I do it better than anyone else in the world because of my proven process of mastering the science of communicating for technology and the art of communicating with people.

I have a deep understanding of social behavior, what creates conversions, and SEO.

We specialize in working with high growth influencers, professional service providers, technology companies, and big brands.

Our expertise is the psychology behind brand-building and customer experience whether that is through our fully managed private client work, our coaching sessions, our intensive training or keynote speaking.